Yuwadee Chirathivat – Executive Director, Central Retail

“With the industry shifting towards digital channels rapidly, it is important to keep innovating and embrace these new developments, leading the way to ensure that we can continue with our long-term sustainable growth model. We aim to extend our current retail platforms with pioneering use of new technology to offer a seamless shopping experience for our customers, with a synergy of the physical bricks and mortar retail and the creative opportunities of the digital channels for a new generation.”